Browsing: Fractional CMO

Quick Answer: To start a Voice of Customer program, focus on one specific business goal—like reducing churn or improving a…

Quick Answer: Effective analysis of customer insights requires connecting disparate data points to reveal the “why” behind behavior. Stop looking…

Quick Answer: Finding the right consulting for market research means looking for a strategist who diagnoses your specific business problem…

Quick Answer: Effective services for competitive analysis in 2026 are not about static reports but about dynamic, predictive insights. The…

Quick Answer: A winning strategy for entering a market starts with a 90-day “listen and learn” phase, not a big…

Quick Answer: A go-to-market strategy is your master plan for how you will introduce a new product to a specific…

Quick Answer: A successful strategy for product launch is a 90-day orchestration that begins with a single, non-negotiable question: “Who…

Quick Answer: Effective planning for a brand launch is a 90-120 day process that starts with a single, non-negotiable question:…

Quick Answer: A successful strategy for rebranding is a 6-9 month business-first process, not a design sprint. It starts with…

Quick Answer: Developing a brand identity is the process of defining and consistently expressing your business’s core purpose, personality, and…