Author: vasi@abdulvasi.me

Abdul Vasi is a digital strategist with over 25 years of experience helping businesses grow through technology, marketing, and performance-led execution. Before starting this blog, he led a successful digital agency that served well-known brands and individuals across various industries. At Abdulvasi.com, he shares practical insights on Digital Marketing, business, Social Media Marketing and personal finance, written to simplify complex topics and help readers make smarter, faster decisions. He is also the author of 4 published books on Amazon, including the popular title The Good, The Bad and The Ugly.

Quick Answer: To set up ESLint for code quality, start by installing it and a core config like eslint:recommended in your project. Then, run npx eslint –init and answer the prompts for your framework (React, Vue, etc.) and style guide (Airbnb, Standard). The critical step most miss is integrating it into your editor and pre-commit hooks immediately; this turns it from a passive tool into an active quality gate. A proper setup takes about 15 minutes but saves hundreds of hours in code review and debugging. You have a messy codebase. You know you need better standards, so you Google…

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Quick Answer: Building a business that makes a difference starts by anchoring your venture in a clear, authentic purpose that solves a real human problem. It’s not about adding a cause to your marketing, but weaving that purpose into every decision—from your initial business plan and team culture to your budget-conscious marketing. This integrated approach, which I detail in “Entrepreneurship Secrets for Beginners,” is what creates a resilient, meaningful, and ultimately successful company. I was talking to a founder last week who was feeling stuck. Her product was good, but something was missing. She said, “I want to build something…

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Quick Answer: A winning strategy for executive visibility is not about self-promotion, but about solving a specific business problem your leadership cares about. You need to connect your work directly to a key company metric, present a clear plan with a 90-day timeline, and own the outcome. I’ve seen this work for clients who go from being invisible to getting quarterly strategy invites in under six months. You are doing great work. Your campaigns are hitting their targets. But when the C-suite looks at the org chart, your name isn’t on their radar. Sound familiar? This is the single most…

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Quick Answer: To set up a bundle product, you need to select 2-4 complementary items, use a dedicated app like Bundle Builder or Bold Bundles, and create a new product listing with a compelling discount (15-25%). The technical setup takes about 30-60 minutes, but the strategic work of choosing the right products and pricing is what determines success or failure. Look, I get the emails all the time. A store owner sees their average order value plateauing, they hear about bundles, and they think the answer is just sticking a few random products together with a 10% discount. They search…

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Quick Answer: A solid setup and configuration for Babel in 2026 starts with installing core packages via npm, creating a .babelrc or babel.config.json file, and targeting specific browser environments. The key is to avoid over-configuring; a focused setup with @babel/preset-env and maybe one plugin for React or TypeScript support is often all you need and can be done in under 10 minutes. The real work is in tuning the targets for your specific project, not installing dozens of unnecessary plugins. You’re about to start a new project, or maybe you’ve just inherited one. The code uses modern JavaScript, but it…

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Quick Answer: Building a business that lasts for generations starts with a foundation strong enough to outlive you. It requires shifting your mindset from chasing quick wins to creating enduring systems, a culture that attracts and keeps the right people, and a brand that stands for something beyond profit. It’s less about a single brilliant idea and more about building a resilient, adaptable, and values-driven organization from day one. I was talking to a founder last week who was exhausted. His business was doing well, but he felt like he was holding the entire operation together with sheer willpower. “If…

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Quick Answer: Effective programs for thought leadership are not content calendars; they are strategic, audience-first systems built on a single, defendable point of view. The goal is not to be everywhere, but to be indispensable to a specific group of decision-makers. A successful program takes 6-9 months of consistent execution to build tangible influence and pipeline momentum. You’re probably thinking about building a thought leadership program because you’re tired of shouting into the void. Your content gets published, maybe a few likes, but the phone doesn’t ring with the right kind of opportunity. I’ve sat across from dozens of founders…

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Quick Answer: Effective management of product variants starts with treating them as distinct business entities, not just SKU extensions. You need a centralized system that connects inventory, pricing, and customer data for every version, then uses that data to make decisions. For a typical mid-sized store, getting this right can reduce operational headaches by 40% and increase average order value by 15-20% within a single quarter. You have a product that comes in three colors and five sizes. Your inventory says you have plenty, but the website keeps selling an “Out of Stock” size. Your marketing team is promoting the…

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Quick Answer: If you’re looking for services for Webpack configuration, you need a specialist who builds a lean, maintainable setup tailored to your specific tech stack, not a generic boilerplate. A proper configuration for a mid-sized project typically takes 8-12 hours of focused work and should result in a documented, version-controlled webpack.config.js file you can actually understand and modify. The goal is to hand you a tool, not a black box. Look, you’re not searching for “services for Webpack configuration” because you think it’s fun. You’re searching because you’re stuck. Maybe your build is slow, your bundle is huge, or…

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Quick Answer: A long-term business strategy is a living plan that connects your daily actions to a future vision, built on a deep understanding of your customer and your own capabilities. It’s not a rigid document but a flexible framework for making decisions about funding, team, and marketing that compound over years. The goal is to build a resilient business that can adapt to change while staying true to its core purpose. I was talking to a founder last week who was overwhelmed. They had a good product, some early customers, but felt completely stuck. Every day was a firefight—chasing…

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