Advertising is dead; Try This Instead

Entrepreneurs or small business owners, marketing managers and those associated with product development, sales & marketing and anything that comes close to anything to do with the customer buying the product might not like to know this: your advertisements aren’t going to work as well as they should. Am I kidding? Advertisements had a charm [...]

Success Principles: Do you Know What You Are Capable Of?

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Often, people have a terrible tendency to limit themselves or to lower their own belief systems;it seems that there is something about pessimism which has drug like feel to it. Pessimism is like smoking a cigarette, it might feel good to brood, think negative and get depressed but it will really hurt in the long [...]

Why You Don’t Have The Right Entrepreneurial Mindset?

mindset

Business, by itself is easy — like a 1000 piece puzzle. However, solving this puzzle isn’t a matter of 1000 simple steps like Michael.E.Gerber suggested in his book ” The E-Myth Revisited”. It takes a lot of trials and tribulatrions to solve that puzzle and on top of everything, without an entreprneurial mindset, no one [...]

Can Failure be Your Guiding Light?

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A noted Carnegie Mellon economist Allan Meltzer once said “Capitalism without failure is like religion without sin” and it can’t be conveyed much more eloquently than that. Businesses all over the world must adopt failure to be the guiding light. Failures are the stepping stones to success not because it sounds nice to say so [...]

Your Mind Is Your Biggest Enemy ( and Friend)

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Did you ever stop to think as to what might be the biggest stumbling block for your  business success? What do you think actually stops you from doing whatever you aspired to do? It all starts with what you want and then you got to work to get there. First off, many people give up [...]

Will You Work For Free?

apprentice

I loved it when I read the book ” Rich Dad Poor Dad”; it touches on many aspects of creating wealth, developing assets, creating a stream(or multiple streams of residual income) and what it really takes to make money. One of thew things Robert.T.Kiyosaki, the author of the book and a multi-billionaire himself, stresses in [...]