On an expressway, with speeding cars and high risks associated with taking eyes off the road, outdoor hoardings or billboards have their tasks cut to the bone. It’s getting more and more difficult to keep wayfarers interested in your ad and perhaps even make it work. To get the most off your billboards and outdoor [...]

No Comments »

What do you think every business is thirsty for? More and more sales. If you are a business owner or if you are thinking of being one, most of your living business days will be spent wondering how to promote your business better such that it leads to better sales, all the year round. If [...]

No Comments »

Are you guilty of being uptight? Do you do business just as you sit around grumpy and no smiles? When was the last time you actually gave away something for free? Businesses have a lot to gain from giving a sample of their products and services away for free. For instance: Lowers restrictions: If you [...]

No Comments »

Marketing your products online or off is one of the largest problems entrepreneurs face and any solution thrown their way that could solve their problem even to a certain extent , if not completely, is actually welcome. However, there are some things small business owners must know before they spend their hard earned money out [...]

No Comments »

The last post in this series talks about the importance of advertising and the practicality of doing what matters to your business and not just be boxed in due to hype, whim or fantasy. Everything needs a plan and your marketing definitely does. In the previous post, we discussed the initial research you need to [...]

No Comments »

Are you struggling to get some business? Have your sales been floundering off late? Do you always keep wondering how and where to get your next customer from? Welcome to the world of everyday entrepreneurship. No one said it’s going to be easy. But then, the most appalling thing I noticed in many entrepreneurs is [...]

No Comments »