How To Make an Irrestible Offer To Your Customers

carrot

More than 85% of the business advertisements, promises and elevator pitches I listen to have nothing enticing for me. I am bored by the constant influx of advertisements, emails, newspaper ads and TV ads that do advertise but not as much as I would like. I am, frankly, not impressed. You will need reasons to [...]

How to Get Your Advertising Right – Part 1

outdoor

Advertising is expensive, hardwork and you ought to be very creative to be able to think of ways to get your products and services in front of your prospects eyes. David Ogilvy, one of the most influential advertising icons ever, used to suggest never spending money on any advertising that wouldn’t work. How do you [...]

Marketing Tips: Stop Being Boring and Do Something Creative

bored

Are you struggling to get some business? Have your sales been floundering off late? Do you always keep wondering how and where to get your next customer from? Welcome to the world of everyday entrepreneurship. No one said it’s going to be easy. But then, the most appalling thing I noticed in many entrepreneurs is [...]