How A Mission Statement Can Help Your Business
Posted by abdul on 10 Nov 2009 at 11:00 am | Tagged as:
Until recently, this wasn’t something that you’d learn in business school.However; nowadays business schools recognize the power and the advantages of having a mission statement for a business. A mission statement is vital to successful organizations. The mission statement of a business is like it’s constitution. It tells you how to work and what the business stands for.However, the one thing they don’t teach you in business school is how to draft an effective statement. There is a HUGE DIFFERENCE between one drafted by a few senior executives of a company and one that is jointly drafted by everyone, from the CEO to the janitor. When you involve every single person who works for you, in writing the mission statement you achieve two important goals. One, you make each and every employee feel valuable and needed, inspiring him/her to work harder and better.Two, you ensure that all your employees know what your business stands for and strive to uphold it. When the employees feel motivated to work, not for a bonus or a commission but simply because that is the company principle, the sincerity levels are automatically higher. This way the work tends to be of a much higher quality. If you talk about service, dignity and excellence in your mission statement (which is jointly written by everyone at your organization) that will become the driving force for your employees. The desire to uphold those values is what will spur them into action. When the work is carried out with dedication and earnestness, the profits automatically follow. That is the beauty of a mission statement. The employees will also feel responsible for their work. Non-attendance, missing deadlines and general mistakes will reduce as the employees know that their work, their contribution is important to uphold the company’s constitution or it’s mission statement. An Organizational Mission Statement, one which really reflects the shared vision and values of every single person working within it leads to unity and a high level of commitment. People tend to create a set of guidelines in their minds which they govern themselves with.
