Affiliate Marketing:Why Being an Affiliate is Being Stupid
Posted by Abdul Vasi on 04 Feb 2010 at 7:57 pm | Tagged as: Entrepreneurship
Almost everyone on Warrior Forum is crazy about Internet Marketing and almost all of them are trying to sell someone else’s products — that basically defines affiliate marketing, right? I think it’s a function of ‘herd mentality’again. Look at what’s happening in real life: most people want to become rich and earn a lot of money but everyone goes out to find a job instead of starting a business.
Similarly, everyone out there is looking to sell others’ products and services but very few are actually thinking of making their own products. The real money is in making your own product. It lies in the ability to create and to sell. Creating products is at the very soul of entrepreneurship. Entrepreneurship is the harbinger of capitalism and wealth. Ironically, not many people operate on this side of the equation.
It stems from the fact that not everyone is driven, motivated and ambitious. Not everyone wants to put in the hard work required to become rich, but they do crave for the wealth. Funny are the ways of humans and it might take a while for this to change.
Creating products is really simpler than affiliate marketing itself. Pick up a topic, write an ebook, convert it into a PDF document — or have someone else do it all for you. Focus on setting the product up on a marketplace like clickbank.com or paydotcom.com and you can literally have thousands of people trying to do the very thing you set out to do — do affiliate marketing and sell your product for you. These are efforts duplicated in the truest sense.
The point is that the real money is in making products and having others to sell them for you. Affiliate marketing then is a shame. It is not to say that I haven’t done affiliate marketing; it’s just to say that we spend all our efforts making others rich. Have you ever thought about that?
Good post-
If you exame the majoirty of the e-biz websites online, the majoirty are affiliate marketing which is I believe is an outdated cocnept. In 1995 when the Internet was made available on a global scale, the “average” marketer could get buy selling everyone elses’s products.
However the SEOs (MOTHER GOOGLE, YAHOO, BING et al), are much more sophisticated in their algorithems NOW then when the internet was hatched in 1995. Yet you still see websites selling everything from VAIGRA to I-PODS on the same site.
If the SEOS can not figure out what your website is about, how do you think your would-be potential customer as well.
Secondly, for affiliate marketing to be really effective, the website owner should/must own the product/s and/or service that he/she is promoting. Why-because it give you more credence and credibility because you own the product/and or service and can intillegently inform you sign-ups potential customers of the benefit of the profuct and or service you are promoting. But….irresepctive of the product and or service you are promoting, you need to make sure the product/service offers true value to your customers. And would you buy it if you were not promoting the business?
Sadly…many do not even onw the products they are promoting, nore would they purchase themselve even in if they were not in the business. How can you promote a product and or service that you would not buy yourself? Think about it!
Best-
Wayne