3 Easy Tips to Spice up Your Services
Posted by abdul on 15 Jul 2009 at 9:30 am | Tagged as: Entrepreneurship
If you have a service based business, it will seem to be more demanding than a product based business, since services are spontaneous and repeatable. Delivery and consumption of services is simultaneous and that makes it trickier to manage service delivery when compared to products. You can make products once and sell them repeatedly.However, there are some beautiful ways to ensure that your services are top notch and here they are:
Under promise, Over Deliver: This isn’t a secret and is well known in the business circuit, but yet it is never done properly. Everyone seems to know about it and even talk about it, but they just don’t do it. Now, if you are a service provider and you haven’t done anything about “Under promising, and over delivering” you are shooting yourself bang into your temples. One of the best-known ways to delight your clients is not to promise them much but deliver so well that you could surprise the living daylights off them. The key to success in services is to jump at your customers with excellent service when they least expect it.
Use the 15% theory: I love the 15% theory that is very simple but very hard to implement. It states that if you can deliver your service 15% faster, cheaper, quicker or even better – you are doing a better job of beating your competition. It is very simple at the outset but to implement, it might require a commitment level and consistency that will not be easy to bring up.
Tweak processes, continually: An advantage services have but products do not is the ability to have the processes changed and adapated as per the clients’ requirements. Agreed that you could change products too – but it takes time and it will not be easy to overhaul your production process for changing products continuously. To be able to serve better, you must listen to your customers actively and base your process entirely on their feedback. You have to tweak and change your process continuously and the process might just never end.
Have you thought of ways to spice up your services? Did you go that extra mile for your clients? What are things you do to ensure prompt delivery that can delight your clients?
