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That question just struck me like a bludgeon when I was just reading up on The story of Southwest Airlines. You see, that was a company that strives to keep employees happy and hence it was seen to it that they always delivered to their potential and customers walked off the tarmac happier than balloons. So what really hit me?

Well, in countries like India where we see no loyalty on the part of employees even after the much critiqued pampering that they seem to get from their employers, would this strategy hold its southwest like charm? Would companies undergo an opportunity cost if they spent on employees rather than customers or clients? In rampantly growing economies like these, is it a strategy that won’t see green anymore?

If I were to make a decision here, I should perhaps look to spend more time and money on customers rather than employees. Employees pander to their own greed. They desires, wants and requirements come first. It isn’t like those days anymore when they used to think about the company. Well, I shouldn’t be generalizing, but I can’t shut up either.

They would chase money, promotions or some other arcane thing only they can define. Even if you are very nice to them, pamper them and spend tons of money on them, they wouldn’t even think twice about leaving you when their desires, wishes and wants come calling.

Good bye Southwest airlines. Your company wouldn’t share a success story in this part of the world, I am afraid.

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